Chapter 1: Planning and Strategy
What is the relationship between planning and strategy? Is strategy making simply a process of planning, as the proponents of planning have so vigorously insisted? Or, at the other extreme, is strategic planning simply another oxymoron, like progressive conservative or jumbo shrimp (or civil engineer?). In other words, should strategy always be planned, never be planned, or sometimes be planned? Or should it relate to planning in some other way?
Barely anything written about planning or strategy provides considered answers to these questions. This book seeks to do so. We begin in this chapter by...