You'll Never Get No For An Answer
* You'll never feel like an unwelcome guest -- if you ASSUME THE RESPONSIBILITY
* You'll never use the language of a loser -- if you BRING YOUR ENERGY TO THE CUSTOMER
* You'll never have a rejection hangover -- if you MAKE THE CUSTOMER PART OF THE SOLUTION
* You'll never make a spray-and-pray sales call -- if you FIND THE AREA OF OPPORTUNITY
* You'll never fumble over an objection -- if you INVEST IN THE RELATIONSHIP
* You'll never lose a customer -- if you TAKE THE LEAD
With Jack Carew's help, you'll learn how to develop new business, expand accounts and revitalize marginal accounts. You'll also master the human dynamics of selling, and make yourself an indispensable partner as you listen, acknowledge, explore and respond. You'll be selling with powerful, productive new energy-and You'll Never Get No For An Answer!
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Book details:
- Gallery Books |
- 224 pages |
- ISBN 9780671736491 |
- November 1990
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Chapter 1
This Book Is About You
I want to tell you how this book came into existence.
The seed was planted a number of years ago when I participated in a ceremony at a military academy honoring a friend who was killed while serving on active duty in the U.S. Marines. In his honor I presented to the academy a medal for valor and bravery that my friend had been awarded posthumously.
Following the formal ceremony, I was talking to the dean of students about the careers that graduates pursued once they had fulfilled their military contracts.
"What are their career choices if they don't...
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